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How COVID-19 Has Acclimated Virtual Communication

June 7, 2024

The COVID-19 pandemic has profoundly reshaped how we communicate, pushing us to rely heavily on virtual communication. This shift has brought about numerous changes, offering both benefits and challenges. In this blog, we'll explore how virtual communication has become a new norm, the time and environmental savings it has facilitated, and the occasional longing for "Kanohi ki te Kanohi kōrero" — face-to-face interaction.

The Rise of Virtual Communication

Before the pandemic, virtual communication tools like Zoom, Microsoft Teams, and Google Meet were used, but not as extensively as they are today. The necessity to maintain social distancing and work from home accelerated the adoption of these technologies. Meetings, conferences, and even casual catch-ups quickly transitioned online, creating a new standard for communication.

Time Saved

One of the most significant advantages of virtual communication is the time saved. Commuting to and from meetings, especially for those who work in large cities or need to travel frequently, can consume a significant portion of the day. Virtual meetings eliminate this commute, allowing for back-to-back meetings with just a few clicks.

For instance, a business professional in New York could have a morning meeting with a client in London, an afternoon check-in with a team in San Francisco, and a late-evening discussion with partners in Tokyo, all without leaving their home office. This efficiency not only saves time but also allows for greater flexibility in scheduling.

Environmental Impact

Reduced commuting and travel have also led to a noticeable decrease in carbon emissions. Fewer cars on the road and fewer planes in the sky have contributed to a drop in pollution levels. According to a study by Global Workplace Analytics, if people who could and wanted to work from home did so just half the time, it could reduce greenhouse gas emissions by the equivalent of taking the entire New York State workforce off the road.

Examples of Virtual Communication Success

  • Telemedicine: Healthcare providers have embraced virtual consultations, allowing patients to receive medical advice and care without visiting a clinic or hospital. This shift has been crucial in reducing the risk of spreading the Corona virus and has shown the potential for long-term changes in how healthcare is delivered.
  • Education: Schools and universities quickly adapted to online learning platforms. Tools like Zoom and Google Classroom have enabled teachers to continue educating students, despite the challenges posed by the pandemic.
  • Corporate Meetings: Many companies have found that virtual meetings are not only a viable alternative to in-person meetings but can also be more productive. Collaboration tools like Slack and Microsoft Teams have enhanced communication and teamwork, even when employees are miles apart.

Increase in a Sense of Belonging

Interestingly, virtual communication has, in some cases, increased the sense of belonging among individuals and teams. Remote work has leveled the playing field, allowing everyone to participate equally, regardless of their physical location. This has led to more inclusive meetings where all voices can be heard, fostering a greater sense of community and collaboration. Virtual social events, online team-building activities, and virtual coffee breaks have also contributed to maintaining and even strengthening team belonging.

The Missing Element: Kanohi ki te Kanohi Kōrero

Despite the many advantages, there is a cultural and personal element that virtual communication cannot fully replicate: "Kanohi ki te Kanohi kōrero," or face-to-face interaction. This Māori term highlights the importance of personal connection, body language, and the subtle nuances that are often lost in virtual communication.

Many people miss the spontaneity and warmth of in-person interactions. The casual hallway conversations, the ability to read a room, and the deeper connections formed through face-to-face meetings are aspects of communication that virtual platforms struggle to replicate.

Loss of Belonging

On the flip side, the lack of physical presence can also lead to feelings of isolation and disconnection. Not everyone finds virtual interactions fulfilling, and the absence of in-person engagement can diminish the sense of belonging for some. The informal, spontaneous interactions that happen in an office setting are hard to replicate online, potentially leading to a sense of detachment from the team or organization.

Conclusion

The COVID-19 pandemic has undoubtedly acclimated us to virtual communication, bringing about significant time savings and reducing our carbon footprint. While we have gained efficiency and flexibility, the lack of face-to-face interaction is a poignant reminder of the irreplaceable value of personal connection. Balancing the benefits of virtual communication with the need for physical presence and belonging will be crucial in creating a sustainable and connected future.